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All that writing about the vast riches available to podcasters made me want to record one myself!
My essays are long, so I wanted to see if recording what I write means that more people are able to consume the content. This is a test - I stumble in a few places, you can hear a phone ring, and I hate the sound of my own voice. But here we go!
Let me know if you have feedback on this format; if you like it, I’ll start sharing recorded versions with each Monday essay I write. If you like the idea but not the execution, your feedback is more than welcome :)
You can read the original here: Spotify Calls Him Daddy
Graphics from the original essay below:
We talking about PODCASTS:
![](https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_lossy/https%3A%2F%2Fbucketeer-e05bbc84-baa3-437e-9518-adb32be77984.s3.amazonaws.com%2Fpublic%2Fimages%2F70cc155a-0896-48ab-916c-bf7d23c6e49a_710x532.gif)
2019 Podcast Ad Revenue vs. YouTube Ad Revenue:
![](https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fbucketeer-e05bbc84-baa3-437e-9518-adb32be77984.s3.amazonaws.com%2Fpublic%2Fimages%2Fd020ff2c-608c-4a22-b675-c6bc32602040_2380x1617.jpeg)
Radio Stocks Have Significantly Underperformed the Market:
![](https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fbucketeer-e05bbc84-baa3-437e-9518-adb32be77984.s3.amazonaws.com%2Fpublic%2Fimages%2F52d3ab0c-ffaa-4ee9-a4dc-421752ec8257_1600x752.png)
The Individual Creator Value Chain:
![](https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fbucketeer-e05bbc84-baa3-437e-9518-adb32be77984.s3.amazonaws.com%2Fpublic%2Fimages%2F977251f9-e38a-450d-86e8-2347c2dac2eb_1600x432.jpeg)
The Media Barbell:
![](https://substackcdn.com/image/fetch/w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fbucketeer-e05bbc84-baa3-437e-9518-adb32be77984.s3.amazonaws.com%2Fpublic%2Fimages%2Fea466c6c-c63e-43c5-9187-1a0c8c522093_1600x604.jpeg)
Spotify’s Stock Performance Since Earshare: The Idiot’s Guide to Investing in Spotify
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Spotify Calls Him Daddy (Audio Edition)